In the heart of the vibrant Kennington Village complex lies #HASHTAG, a groundbreaking hospitality venue that encapsulates the essence of modern dining and entertainment. Fit out by the expert team at Total Fitouts, this fitout is not just another bar or restaurant; it’s a multifaceted experience crafted to cater to diverse social interactions—from early morning breakfasts to late-night gatherings, all while creating a warm and welcoming atmosphere.
The visionary behind #HASHTAG, Corey Scoble, aspired to reimagine the traditional pub experience. His goal was to create a versatile commercial fitout that seamlessly transitions from a casual coffee spot to a lively late-night bar. With this ambition in mind, Scoble collaborated with architect Joost Van Bree to design a commercial hospitality fitout that encourages social interaction and caters to the dynamic lifestyle of modern diners. The 900-square metre footprint was ingeniously utilised to create distinct areas, ensuring that each patron finds their niche, whether they are seeking a quiet corner for conversation or a vibrant spot for socialising.
Upon entering #HASHTAG, visitors are immediately struck by the industrial-chic aesthetic that defines the space. The Total Fitouts team incorporated an array of materials that harmonise modernity with raw, rustic charm. Matte charcoal and high-gloss white finishes provide a sleek backdrop, while pale timber tones add warmth and a touch of nature. This balanced palette creates an inviting atmosphere that encourages patrons to linger.
Read more: #HASHTAGThe flooring plays a crucial role in establishing the venue’s character. Rich wood floors extend throughout the space, enhancing the warmth while offering a contemporary edge. In contrast, the outdoor eating area is adorned with AstroTurf flooring, infusing a playful, relaxed vibe. This quirky fitout design choice allows diners to enjoy an alfresco experience reminiscent of a picnic in the park, making it ideal for families and friends looking to unwind in the open air.
One of the most compelling features of #HASHTAG is its diverse range of functional areas, each designed with a specific purpose in mind. The mezzanine level, adorned with salon-inspired booths, offers an intimate setting for couples or small groups. This elevated space not only provides a sense of exclusivity but also allows patrons to enjoy a unique vantage point over the bustling main floor. Meanwhile, the group dining area features exposed metal beams, paying homage to the industrial theme while enhancing the venue’s spaciousness. This area is perfect for larger gatherings, allowing friends and families to come together for celebrations, events, or simply a hearty meal. The combination of exposed beams and high ceilings contributes to an airy ambiance, making it feel both expansive and inviting.
Another standout feature is the vibrant greenery wall that serves as a striking focal point within the venue. Lush plants breathe life into the industrial aesthetic, offering a refreshing contrast to the hard materials used throughout the hospitality fitout. This biophilic fitout design element not only enhances the visual appeal but also contributes to the overall well-being of patrons, creating a serene environment that encourages relaxation and connection.
The alfresco dining area at #HASHTAG is a true testament to the venue’s versatility. With its artificial grass flooring, this space blurs the lines between indoors and outdoors, offering a casual yet chic environment perfect for enjoying a drink or a meal under the sun. The design is intentional, creating an inviting atmosphere that is both playful and sophisticated. Patrons can sit back and soak in the outdoor ambiance, making it an ideal spot for socialising during Bendigo’s pleasant evenings.
Lighting plays a crucial role in shaping the experience at #HASHTAG. The Total Fitouts team selected unique radiator screen drum light fittings that add an edgy, industrial touch to the decor. These fixtures not only provide ample illumination but also enhance the overall aesthetic of the space. The interplay of light and shadow, especially in the evening, creates a dynamic atmosphere that shifts from lively and energetic to intimate and cozy as night falls.
Complementing the stunning commercial hospitality fitout is a thoughtfully curated menu that aligns with the venue’s vision of being a universal dining experience. #HASHTAG offers a diverse range of dishes, from hearty breakfasts to gourmet dinners, ensuring there’s something for everyone. The bar features a selection of craft beers, fine wines, and innovative cocktails, catering to both casual drinkers and connoisseurs alike.
At its core, #HASHTAG is more than just a commercial fitout; it’s a community hub designed for connection and engagement. The layout encourages mingling, whether it’s at the bar, in the dining areas, or outdoors. Regular events such as trivia nights, live music, and sports screenings foster a sense of camaraderie among patrons, making it a go-to destination for both locals and visitors.
In today’s world, the focus on sustainability is paramount. The commercial fitout design of #HASHTAG incorporates eco-friendly materials and practices, demonstrating a commitment to minimising environmental impact. The greenery wall not only enhances aesthetics but also improves air quality, creating a healthier environment for guests.
#HASHTAG stands as a beacon of innovation in Bendigo’s hospitality landscape. Through the combined vision of Corey Scoble and the expertise of Total Fitouts, this fitout redefines what it means to dine out. The industrial design elements, warm wood tones, and thoughtful layout create a multifaceted experience that appeals to a wide audience. Whether you’re stopping by for a quick coffee, enjoying a meal with family, or settling in for a night of drinks and sports, #HASHTAG invites you to become part of its vibrant community. In a world that often feels disconnected, this venue fosters connection, making it a must-visit destination in Kennington Village.
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